contains important information about your rights and obligations.
(hereinafter “Epsilon”, “We”, “Us” or “Our”), the
proprietor of Kenspan and Abidus software, and owner of the domains
www.abidus.com, and their aliases
uses, maintains and discloses information collected from users (a
“User” also referred to as “You” and “Yours”) of the
use of the Website by a User shall be governed by this Privacy
Policy. By agreeing to use the Website, You agree to abide by this
1. Collection of
We collect personal and non-personal information from You to allow You the usage of Our Website. Each time You enter or access Our Website, the non-personal information, such as Your Internet Protocol address(s), the address of the last URL You visited prior to accessing Our Website, Your browser and platform type, Your browser language and related details may be collected by Us. We may collect Your personal information in various ways, including but not limited to, user information submitted at the time of entering, using or accessing Our Website, or in connection with pre-registration for Our products offered through Our Website. We may also collect information such as reviews, comments and any other messages that You submit to Us (“User Content”) through Our Website, and may also record the date, time, and location of submission of the User Content.
Epsilon will collect Your personal identifiable information only if You opt to pre-register or otherwise subscribe to the products or services of Epsilon in order to avail access to such features available on the Website, including but not limited to demo products, videos, product purchase services, customer support services, among others. Personal identifiable information shall include Your first and last name, email address, mobile number, company name, PAN Number, GSTIN Number, and any other reasonable data that Epsilon may determine necessary at a later date. Details relating to login credentials shall be communicated to you via email at your registered email id available with us.
We generally do not seek data that may be considered “special” or “sensitive” personal data (e.g., government-issued identification numbers other than PAN, or information related to an individual’s racial or ethnic origin, political opinions, religious or other beliefs, health, criminal background, or trade union membership) from visitors of Our Website, and we ask that You do not provide such data.
2. Use of
We may collect and use
Your information for the following purposes:
We may use Your information to control Your access to Our Website and services, to communicate with You, customize Your experience by providing information that may be useful or interesting to You.
We may use the email address to send administrative information, changes in account settings, changes to Our services or any updates pertaining to the services. Apart from this, if Users choose to opt-in to Our mailing list, all Users who sign up to Our Website will receive periodic emails that may relate to Our activities, related service information, etc, unless the User chooses to opt out of such service.
Your information may also be used for responding to any of Your inquiries, questions, and/or any other requests or to contact You for queries regarding Your subscription.
We may use payment information received from Users situated outside the jurisdiction of India to facilitate the completion of payments on third-party payment gateways. We may also share such information with third-party payment gateways in order to ensure compliance with applicable laws and regulations and to avail access to their facilities for enabling overseas payments.
We may use Your information to carry out Our internal business purposes, such as corporate transactions, audits, and data analysis; conduct research and analytics about Your use of Our Website and interaction with Us; develop new products; improve Our Website and Our existing products and services; identify usage trends; assess the performance of Our advertisements; optimize Our advertising campaigns; and determine the effectiveness of Our communications.
We may use the Users information to analyse the use of the Website, and the people visiting and using the Website for improving the features of the Website. Further, the information provided by You may also be used to help Us in responding to Your requests and support needs more efficiently.
We may use the User Content to further personalise Your use of the Website, by providing suggestions and recommendations tailored to Your interests.
We may also share Your information with any third parties including any government departments if the disclosure of such information is required by law or is based on any order by a court of competent jurisdiction.
We may use Users’ geographical and location information to analyse Our target audience for advertising purposes.
3. Protection of
We adopt appropriate data collection, storage and processing practices and security measures to protect Your personal information against unauthorized access, alteration, disclosure or destruction. However, We cannot guarantee the security of any information obtained through an unauthorized entry or use, hardware or software failure, and other factors that may compromise the security of user information at any time.
We may set and access cookies on Your computer’s hard drive to track the preferences and trends of Your searches in order to provide You with more personalized and improved services. You may reset the cookies to refuse such access by Us. However, in such a case, You may not be able to access some parts or features of Our Website.
We may provide ‘keep me signed in’ service at Our Website. When You activate this service, a permanent cookie shall be installed onto Your device to allow Us to keep You signed in at all times on Our Website. If You do not wish to have a permanent cookie installed onto Your device, please do not activate the said service.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but You can modify Your browser setting to decline cookies if You prefer.
We understand and recognize that privacy on the internet is very important. We take all reasonable measures to protect the confidentiality of the information disclosed by You and will not disclose the information on any other website, that is not owned and operated by Us. We provide creation of password-protected accounts, which can be accessed only by You. We advise You to not share Your password with any other person and always log out before closing the browser window.
We will not disclose any of Your information to any third parties unless We are bound by law to do so. We may however disclose it to Our trusted service providers, affiliates, marketing automation websites, or suppliers who help Us in providing services to You.
7. Changes to this
9. Retention of
Epsilon shall retain personal identifiable information and User Content only for so long and for such purposes as it deems necessary to efficiently and accurately offer, coordinate, provide or enable its products and/or services to the Users until such time as the Users continue to engage with the Website. Users that no longer wish to associate and/or access the Website must intimate the same to Us, and upon information, We shall delete any non-essential data stored by Us, and anonymise any essential data so as to protect the privacy of the User. Information and data, including personal identifiable information and User Content, shall be evaluated as to their essentiality in accordance with applicable laws and regulations.
10. Extension to
If you are a resident of California, in accordance with applicable Californian law, you have the right to request information from Epsilon relating to Epsilon’s sharing of Your information, including personal identifiable information and User Content, with marketing associates, marketing automation websites and other third parties. You may submit a request to Epsilon through electronic communication routes as specified in Clause 11 and receive the following information:
• The categories of information disclosed to third parties for the third parties’ marketing purposes during the preceding calendar year (determined according to the date of the request)
• The names and addresses of third parties that received such information, or if the nature of their business cannot be determined from the name, then instances of the products or services marketed.
You are entitled to receive a copy of this information in a standardised format and the information will not be specific to you individually.